The ultimate opportunity to connect to the largest gathering of New Zealand’s cycling community. With over 7,500 fans of outdoor sports and active lifestyles estimated over the weekend.

WHY EXPO AT WHAKA 100?

BOOK YOUR SITE NOW

THE AUDIENCE

• NZ’s largest fan gathering of cyclists, passionate about active lifestyles, the outdoors and environment.
• Demand from fans to connect with brands to educate and buy.
• National audience, with international attendance
• Ages from 5-95 years, with a core demographic of 30-59 years, 70:30 male/female split.
• ​Average household income of $157k, with 27% over $200k

THE OPPORTUNITIES

• Build Your Own or Ready To Go expo options, see below.
• Excite, educate and sell to an engaged, ready-to-buy audience.
• Ideal dates for Spring/Summer season connecting with buyers ahead of Christmas.
• Options to demo, host, and add-value for new and existing customers through add-ons.

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EXPO OPTIONS
​Select your site setup option:​​

• A) BUILD YOUR OWN
  • Space-only
  • Use your existing event assets (tent, flags etc)
  • Fully own the brand experience
  • Add-on power or wifi.

• B) READY TO GO 
  • Space in our pre-built marquee
  • Open side to venue
  • Three expo walls
  • 2x flag positions
  • Add-on power or wifi. 

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MAPS AND SITE SELECTION
See the Expo Site Map for site locations. If choosing a site larger than 3x3 we'll include the adjacent site. When booking your site, please add a note on your site preference and we'll do best to manage you. Note that the Friday Eliminator course will encircle Zone C with crossing access - ideal for spectators. Final site layout is subject to change.​​

Expo Site Map

Illustrative Expo Site Map. Squares are 3x3 sites.

Wider Venue Layout

Overview of venue and surrounding area

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PRICING

We get it. Budgets are tight for businesses. We've kept our expo prices as competitive as possible, but if you'd like to talk to us about part-payment in product, get in touch below.

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WHAT'S INCLUDED?

• On-site expo manager to help with arrival & setup questions and troubleshooting
• Parking & security for peace of mind when leaving your site overnight

WHAT'S ADDITIONAL?

• Power - Standard single socket for powering your devices and displays
• WiFi - For basic data such as EFTPOS and emails (note there is network intermittent signal at Waipa)
• Discount Event Entries - On request and subject to availability. Perfect for competitions, rewards or staff leading into event.
• VIP Lounge Passes - On request, includes drink and food tokens for this exclusive space
• Demo space - need extra space for customers to try out your products? Get in touch.

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​TIMINGS
Pack in and out times are strict, and brands that pack out early will endanger damaging their brand reputation. We invite exhibitors to stick around, have a beer and celebrate the achievements of those last riders across the finish line.
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• ​Thursday 24 October
  • ​8:00am-6:00pm - Pack in
• Friday 25 October
  • 6:00am-9.:00am - Pack in
  • 10:00am-5:00pm - Venue open
  • Note that the Eliminator event will encircle Zone C, with access via pedestrian crossing.
• Saturday 26 October
  • 9:00am-3:30pm - Venue open
• Sunday 27 October
  • 9:00am-6:00pm - Venue open
  • 6:00am-8:00pm - Pack out
• Monday 28 October (Labour Day)
  • 8:00am-3:00pm - Pack out​

QUESTIONS?

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NEED BRANDING?
Discounted branded gazebo available from Brand Display. Brand Display are integrated with Whaka 100, allowing you to order branding direct to the Whaka 100 warehouse and have it delivered to your expo site on pack-in.

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EXHIBITOR GUIDELINES
You must read and accept these guidelines and rules before booking your expo site. 

book your expo site